Curated by Wild & Worthy
New Arrivals
Discover the latest additions to Wild & Worthy, including natural dog treats, healthy chews, premium pet food, grooming products, supplements and carefully selected pet essentials.
Every new product is chosen with quality, ingredients, practicality and pet wellbeing in mind. Whether you are looking for training treats, long-lasting chews, digestive support, joint care, grooming essentials or something special for your pet, this is where you will find our newest products first.
We regularly update this collection with exciting new brands, seasonal favourites and products we believe deserve a place in your pet’s routine.
Shop the latest arrivals and find a new favourite for your dog or cat.
Chosen with quality, suitability and everyday use in mind.
Qualifying orders receive free UK delivery.
Protected Shopify checkout with familiar payment options.
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Waita Freeze-Dried Duck Cat Food 400g
Waita Freeze-Dried Duck Cat Food 400g
£28.99 GBPFreeze-dried to preserve natural flavour Made with duck Grain-free recipe -
Waita Freeze-Dried Mackerel Fillet 40g
Waita Freeze-Dried Mackerel Fillet 40g
£6.99 GBPSelected for skin & coat support Made with fish Single-ingredient simplicity -
Waita Freeze-Dried Treat Trio for Dogs & Cats | 3-Pack Bundle
Multiple favourites in one bundle Includes selected freeze-dried treats Full contents listed on the product page -
Waita Freeze-Dried Cod Cubes 40g
Waita Freeze-Dried Cod Cubes 40g
£5.99 GBPFreeze-dried to preserve natural flavour Made with fish Single-ingredient simplicity -
WAITA Freeze-Dried Quail Egg Yolk Treats for Dogs & Cats – 70g
Freeze-dried to preserve natural flavour Grain-free recipe -
Bew Dogs Rainbow Cable Knit Dog Jumper
Bew Dogs Rainbow Cable Knit Dog Jumper
£25.00 GBPSelected for skin & coat support -
Life of Riley Minty Breath Bones – Natural Grain-Free Dog Treats
Supports everyday dental care Designed for regular brushing Clear use guidance on the product page -
BOOOOM Sonic Pet Toothbrush for Dogs & Cats
BOOOOM Sonic Pet Toothbrush for Dogs & Cats
£49.00 GBPSupports everyday dental care 360° bristles help clean from every angle Compact head for smaller mouths -
MIZU & CO Freeze-Dried Salmon Cubes for Dogs | 40g & 70g
Selected for joint & mobility support Made with salmon Grain-free recipe -
Goat’s Milk Powder for Dogs & Cats
Goat’s Milk Powder for Dogs & Cats
£16.95 GBPJust add water, freeze and serve Grain-free recipe -
Mizu & Co Freeze-Dried Beef, Fish & Cranberry Dog Treats 40g/70g
Freeze-dried to preserve natural flavour Made with beef Grain-free recipe -
Mizu & Co Freeze-Dried Whole Quail – Natural Dog & Cat Treats, 40/70
Freeze-dried to preserve natural flavour Grain-free recipe -
Life of Riley Doggy Eclair | Grain-Free Dog Treat
Made for dog birthdays & celebrations Made with coconut Grain-free recipe -
Life of Riley Coconut Macaroons for Dogs – 100g
Selected for skin & coat support Made with coconut Grain-free recipe -
Peanut Butter Sausage Roll for Dogs | Wild & Worthy
Made for dog birthdays & celebrations Made with peanut butter Grain-free recipe -
Bew Dogs Sundown Sage Velvet Dog Harness
Bew Dogs Sundown Sage Velvet Dog Harness
£25.00 GBPSelected for skin & coat support -
Bew Dogs Sundown Coral Velvet Dog Harness
Bew Dogs Sundown Coral Velvet Dog Harness
£25.00 GBPSelected for skin & coat support -
Bew Dogs Green Velvet Dog Harness, Lead & Poo Bag Set
One luxury velvet dog harness One matching dog lead One coordinating poo bag holder -
Bew Dogs Coral Velvet Walking Set | Dog Harness and, Poo bag &Lead Set
One luxury velvet dog harness One matching dog lead One coordinating poo bag holder -
The Innocent Hound British Lamb Casserole Air-Dried Dog Food – 1.5kg
Selected for digestive wellbeing Made with lamb Grain-free recipe -
Strawberry Yak Chew for Dogs | Long-Lasting Natural Dental Chew
Supports an everyday dental routine Made with strawberry Grain-free recipe -
Blueberry Yak Chew for Dogs | Long-Lasting Natural Dental Chew
Supports an everyday dental routine Made with blueberry Grain-free recipe -
W’ZIS Lamp Post & Chips Dog Treat Tin | Natural Vegan Dog Training Treats
Useful as a high-value training reward Grain-free recipe -
Wild & Worthy Grooming Bundle
Wild & Worthy Grooming Bundle
£30.00 GBPMultiple favourites in one bundle An easy way to try more than one product Bundle saving shown in the product details
Choosing an accessory
Helpful questions before you order
Check size, use and care information so you can choose an accessory that fits your pet’s routine.
How do I choose the right accessory?+
Check the individual product size, dimensions, use and care information before ordering so it suits your pet and routine.
Where can I find product dimensions and care guidance?+
Open the individual product page for the full specification, use and care details supplied for that item.
How does delivery work?+
Available delivery methods and timings are shown at checkout. Free UK delivery is available on qualifying orders over £30.